September 1, 2010

Make that marketing message brief

Filed under: Marketing Quick-Tip — admin @ 5:17 pm

Remember:
• Those who are rushed want you to tell them quickly
• Those who are impatient are the same, only more so
• Those who are distracted need you to make you communication clear
• The confused mind tends to say “no!”

Famed theatrical producer David Belasco said, “If you can’t write your idea on the back of a business card, you don’t have a clear idea.”

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